Strengthening the advantages with the Diversifying Product Lines, Expanding Market Reach Program

To support Vietnam’s wood industry dramatic evolution, Canadian Wood Vietnam is excited to introduce our Diversifying Product Lines, Expanding Market Reach Program, which is specifically designed for emerging leaders in the furniture export sector. We believe the future of the industry lies with forward-thinking manufacturers who are ready to explore new materials and reach diversified global markets.

Through this program, participating manufacturers gain access to free Canadian wood for trial use, alongside a dedicated showcase for their finished collections at the HAWA and VIFA EXPO.

Bridging Material Knowledge and Practical Application

Beyond providing responsibly sourced softwoods at no cost, Canadian Wood Vietnam offers hands-on technical support, industry insights, and design coaching to translate technical material knowledge into practical applications, elevating the quality and sophistication of furniture collections crafted from Canadian species.

From the Factory Floor to the Global Stage

A core pillar of this program is providing a direct bridge to commercial success. By sponsoring dedicated exhibition space, we ensure that the collections developed through this collaboration are showcased at HAWA EXPO and VIFA EXPO 2027. These exhibitions offer manufacturers a high-visibility platform to engage directly with global buyers and wholesalers while commercializing their furniture collections.

To register or learn more, please fill in the form below, and our team will contact you soon.